We deployed our team to work on two apps:
1 - The Loyalty Card App for the Consumers
Focaloid team worked on digitizing the loyalty cards issued to the consumers who frequent restaurants, health club, professional services etc. in a single app, that helps users access all the information regarding the loyalty programs and save them in their smartphone. The app functioning is confined to an effortless three step process: Scanning the QR code, Entering the OTP / One Time Password and Receiving the Stamp. It took 704 man-hours to design and develop the client’s new mobile app. The app is supported on Android and iOS platforms.
In September 2015, Loyalie launched "Loyalie - Loyalty Card App", the first ever digital loyalty card & rewards portal to tap the Kolkata market. Due to its digitized nature, the app received a widespread popularity all over India.
The app displays the loyalty programs of all those outlets where you’ve been a familiar face. Each time the consumer makes a visit, they can scan a QR code and enter the OTP (one time password) provided by merchants and earn stamps. This will record in the app the number of transactions under each store, thus giving the user clear-cut idea on what rewards to expect upon certain visits to the merchant. Customers can redeem these stamps and grab discounts at their favourite places.
2 - LoyalieMerchant App for the Merchants
The Loyalie Merchant app is designed to ensure that the merchants are always connected to their loyal customers. The app simplifies merchant’s loyalty operations and gain impeccable insights on customer footfall. Merchants can decide to award discounts and freebies to loyal customers through their app. They can also stamp each customer’s visit when they request through their Consumer app.
It took 176 man-hours to design and develop Loyalie merchant app, accomplishing the successful launch in April 2016. The app is supported on Android and iOS platforms.