5 AI (Artificial Intelligence) Impacts on Tech Industry in 2018
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5 AI (Artificial Intelligence) Impacts on Tech Industry in 2018

There is no doubt that the tech industry was dominated by artificial intelligence (AI) in year 2017. And this trend will continue to be on the rise in this 2018 as further technological advancements are being championed. We’ve already seen AI manifestations in areas ranging from self-driving cars and Siri personal assistants to chatbots and…

5 AI (Artificial Intelligence) Impacts on Tech Industry in 2018
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5 AI (Artificial Intelligence) Impacts on Tech Industry in 2018

There is no doubt that the tech industry was dominated by artificial intelligence (AI) in year 2017. And this trend will continue to be on the rise in this 2018 as further technological advancements are being championed. We’ve already seen AI manifestations in areas ranging from self-driving cars and Siri personal assistants to chatbots and…

How are mobile apps transforming the E-commerce industry?
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How are mobile apps transforming the E-commerce industry?

  How are mobile apps transforming the E-commerce industry?   The use of mobile apps for business purposes, including e-commerce, has experienced a huge upsurge in recent times. Today, over 2,200,000 Apps are available on various App Stores for download compared to a mere 800 apps in 2008 when the journey began. Although the use…

How to make Artificial Intelligence work for your business?
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How to make Artificial Intelligence work for your business?

The artificial intelligence (AI) buzz has grown loud enough to penetrate businesses around the world, and for good reason. With more and more AI success stories like Amazon achieving operational efficiencies using its AI-powered Kiva warehouse robots coming up, investment in AI by businesses is growing by leaps and bounds.    As the cloud platform…

Myths and misconceptions about Artificial Intelligence
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Myths and misconceptions of Artificial Intelligence

Myths and misconceptions about Artificial Intelligence The modern business environment is dominated by artificial intelligence (AI). Technological advancements that range from self-driving cars and Siri personal assistants to chatbots and email scheduling, and automation are fast becoming an integral part of small and long-established businesses. Companies such as Google, Apple, Amazon, Facebook, and thousands of…

Demographics vs Psychographics for business

Demographics vs Psychographics for business

Demographics have always been fundamental in marketing because it allows businesses to target specific customers accurately and without spending too much on advertising. Being able to define an audience and categorize them on their choices in various segments has been used by marketers for a long time to specify their audience profiles even more. For…

Why are online stores moving to brick and mortar?

Why are online stores moving to brick and mortar?

People who shop in physical stores do so because they want to see, touch, and take products home now. The idea of meeting someone they know in the store, asking questions to salespeople, promotes the social aspect of brick-and-mortar shopping. It also offers the convenience of hopping in the car, driving to the store for…

The Keto diet

The Keto diet

People have heard about the Keto Diet, and many more are talking about Keto. Some people swear by a Keto diet. What exactly is the Keto Diet?. The official name is “Ketogenic diet” and revolves around eating fewer carbohydrates, moderate proteins, and more fat. The Keto diet has your body using fat as energy. The…